We’re proud to share that Azentio has been recognized with a Bronze Stevie® Award at the 2025 Asia-Pacific Stevie Awards, in the category of Innovation in Brand Renovation/Rebranding.
This award honors more than just a new visual identity, it celebrates a bold transformation that reflects who we are today and where we’re heading. Our rebrand, launched in January 2025, marked a powerful evolution of the Azentio brand, aligning our visual presence with the values, culture, and innovation that define our company.
Rather than opting for a one-size-fits-all identity, we set out to create a brand that reflects the rich diversity of the regions we serve, the Middle East, Africa, and Southeast Asia. Every detail of our new identity was shaped with intent, from the icon library inspired by regional patterns and textures, to the vibrant color palette that pays tribute to the art, textiles, and architecture that surround us.
At the heart of this transformation is the archway, now a central element in our logo. This symbol is more than design, it’s a metaphor for opportunity, growth, and connection. It represents the bridge Azentio builds for our clients as we guide them into the future.
Our choice of green as the cornerstone color is equally deliberate. It stands for growth, renewal, and sustainability, principles that are deeply ingrained in our approach to business and innovation. It reflects both our commitment to client success and our connection to the vibrant ecosystems of the regions we serve.
This rebrand is innovation in its truest form, not just new, but meaningful. By drawing inspiration from the cultures around us, we’ve created something that is uniquely Azentio. It’s a brand that speaks to our purpose, our global community, and our future.
“This award validates what we set out to do: build a brand that not only looks modern, but deeply resonates with the people we serve and the regions that inspire us,” said Emma Foley, CMO Azentio. “We’re honored to have our vision and commitment recognized on such a respected platform.”
This recognition belongs to everyone who brought this transformation to life, our internal teams, partners, designers, strategists, and brand storytellers. It’s a reflection of what’s possible when we lead with purpose, creativity, and a deep respect for the communities we serve.
As we look to the future, this is just the beginning. Our rebrand was never just about a new look, it was a new way of thinking, a new way of connecting, and a bold step into a future defined by innovation, culture, and growth.
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